The firm took over the agency for Italian manufacturer Elettra at Drupa.

"I tried to get this after I first saw it in America. I thought 'I have to get it in our portfolio'. It's one of those products that you only come across from time to time," enthused managing director David Spencer.

Spencer said FastWash, which costs around 120,000 for a four-unit web, offered "significant advantages" over competing systems.

"It has low running costs, is very low maintenance and saves paper on blanket washing. There is also a health and safety aspect as it cuts down dangerous chemicals misting.

"Payback depends on throughput, shift patterns and the grammage of paper being used," he added.

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