The Frome-based print group's "revolutionary" new website enables customers to create their own calendar online, using a selection of "the world's best-loved images", which are then digitally printed on demand and can be mailed throughout the world.

B&T has initially teamed up with Coutauld Insitute of Art, Hampton Court Palace, National Motor Museum, Natural History Museum, San Diego Museum of Art, Bloomsbury and Stourhead Gardens on the heritagein print.com project.

Additional picture collections are expected to be added by Christmas, said Chris Tagg, operations director of B&T's digital division. "There are millions of images held in archives that are not being fully exploited. This is a fantastic opportunity to give these pictures a wider audience and generate additional income," said Tagg.

Cards and posters with a personalised message can also be ordered at the site with more personalised products to be added soon.

This latest project follows on from a successful personalised calendar pilot carried out with The National Gallery in 2003. This work was among the selection that helped B&T win the digital category at the PrintWeek Awards last week.

The company's colour digital press line-up comprises two Kodak NexPress 2100s and two Xerox DocuColors.

Its litho division produces colour books, annual reports and brochures for clients including Shell, Vodafone and Rolls Royce.

Story by Lauretta Roberts