Published by John Brown, 40pp Thirst is printed on Galerie One gloss with a centre 16pp Waitrose Wine Direct section on Furiosio 90gsm.

Including news, features and ideas on wines, beers and spirits, it will sit alongside Waitrose Food Illustrated and will be distributed free at Wait­rose stores from this month.

Pagination for future issues of the magazine is planned at 32pp with an 8pp centre section.