The West Yorkshire- based firm picked up the deal following a mailing campaign last June called Red Carpet, which targeted 300 key prospective clients.

Skipton-based Country Publications' titles includes The Dalesman, Countryman and Cumbria.

"We required a print partner that provided dedicated attention to our needs and had the ability to quickly address any issues that affected our customers' delivery," said Country Publications finance and operations director David Proud.

Acorn sales director John Preston added that the Red Carpet campaign had won 550,000 of new business. The company is part of the Trader Media Print Group.