It was carrying the relief material for the migrants of village Banna Chak in R S Pura sector in Jammu and Kashmir. Punjab Kesari initiated this activity on 16 October 1999, when it sent first such truck.
"The disputed border area of Jammu and Kashmir is highly sensitive. Many innocent inhabitants have lost their lives. People living in these are compelled to migrate to safer places, leaving everything behind," said Vijay Kumar Chopra, chairman and managing director of Punjab Kesari group.
Today, the Punjab Kesari group produces newspapers in three regional languages. These are: Punjab Kesari (in Hindi), Jag Bani (in Punjabi) and Hind Samachar (in Urdu). It has seven print centres of publication at Ambala, Palampur, Ludhiana, Panipat, Hisar, Jammu, Mohali - with the headquarters in Jalandhar.
On the print side, Chopra is buoyant about the future of newspapers in India and said that the newspaper industry is experiencing impressive growth. He felt this will continue, especially for regional newspapers who are launching newer editions.
Chopra added: "News is local and most newspapers are transitioning to all-pages in colour."
Punjab Kesari provides relief to 300 Jammu and Kashmir migrants
Punjab Kesari Group, which has been sending trucks carrying necessities for daily use to 300 migrants on the Jammu and Kashmir border, flagged off the 298th truck on 3 September 2011.
