Established in 2007, the company started the label printing business with KDO 265K2 eight-colour narrow-web flexo press.

Shweta Sheth, director at the Primark Labels, said: "The new machine has increased capacity and reduced job queues since all jobs are interchangeable between the two machines."

Sheth added: "Whichever press finishes first takes the next job. The machines keep on rolling because they are excellently built and built to last. We rarely have to call out an engineer."  According to Sheth, the business has grown ten-fold since 2007.

Anil Salunke, manager at Primark Labels, said: "Gallus EM 280 is a very sleek and precise machine. This eight-colour press can print on both the sides of the labels. The quick-change platform and rapid ink-change system ensures short setup time for each job. It is stable and very easy to operate."

The Gallus EM 280 is equipped with the inline slitting, die-cutting, hot and cold foiling and laminating.

Pravin Mahajan, manager at Heidelberg India, said: "Now is the peak season for Primark's customers and the Gallus will help Primark Labels to cater to their increasing demand for labels."

Primark Labels prints on metallised paper, which is manufactured in-house. The parent company, General Metallisers manufactures the metallised paper in Nashik, Maharashtra. Primark Labels mainly caters to the beverage, liquor and FMCG industry.