The plastic folder incorporates a 2Gb slimline tablet computer with micro-USB port for uploading the content and charging the device. The multimedia content can be updated, so the device is not restricted to one-time use like some pre-loaded video modules.
A simple template set-up enables the folder to be branded by inserting two A4 sheets into the cover. Text marries up to the tablet’s buttons for operation of the tablet’s, play/pause and volume controls.
It can play up to four videos.
The other side of the folder is free for accompanying print collateral. The folder has a magnetic clasp that turns off the tablet device when the folder is closed.
“People are not stuck with a video that can go out-of-date. It’s perfect for the digital market because you can change it,” explained managing director Peter Phillips.
A single folder costs £89, with discounts for volume purchases.
The firm is also showing its ‘quick change’ totem display units, which are formatted to take output directly from a range of digital presses. The prints are then simply inserted into the sides of the totem. Formats range from A4 up to 1,600mm in height.
Berkhamsted-based Phillips produces a wide range of polypropylene and PVC products and its clients include Antalis, OKI and Konica Minolta.
It has a huge range of products suitable for personalisation via print-on-demand.