However, Palphreyman doesn't see next year's Drupa global print exhibition as part of its strategy, despite having exhibited at Drupa 2008.

In an interview with PrintWeek Palphreyman said: "We don't have a half a million Euros to throw down the drain." However, he did suggest that Nipson may plan some events and announcements to coincide with Drupa 2012.

In his new role as CEO of Nipson America and UK subsidiaries, Palphreyman is responsible for developing growth strategies for two different markets. "Both markets are very competitive, but the UK market - geography being what it is - is a lot smaller and so is more competitive," he said. "I also think when it comes to digital things are progressing slightly faster in the UK and Europe than in the US."  

Earlier this year, at the Hunkeler Innovationdays event, Nipson discussed a color inkjet concept that would allow companies to do high-speed color printing at low volumes. Palphreyman was vague on the development of Nipson's color offering but did suggest that the company would continue to push its monochrome print hardware and PrintServer software.

According to Palphreyman, the company emerged much stronger from the 2010 deal in which Creacorp sold its stake to two investors, severing ties with Nipson Digital Printing System. That move came after its manufacturing arm Nipson SAS was placed in redressement judiciaire - the French equivalent of Chapter 11 bankruptcy protection - from which it emerged in 2009.

"We just finished a reorganization of our business, we've got new shareholders and we're focused on the future," Palphreyman said.