Manroland Web Systems to emerge "stronger" under Possehl

Manroland Web Systems is back in business after its acquisition by the Possehl Group and will emerge stronger under new ownership, according to Peter Kuisle, the company's vice president of sales, service and marketing.

Kuisle, who was speaking at a PrintCity event in Munich, said the Possehl Group, which turned over €2.5bn (£2.1bn) last year, has long-term objectives for Manroland Web Systems that will give the manufacturer more stability.

He said: "It is very important to us that we have a long-term owner now and we do not have to worry about requests from a stock exchange.

"Now we are not talking about targets that are within weeks or months but within decades, which is vital because our customers are long-term projects and they need long-term partners."

Kuisle added that the company is aiming to achieve a turnover of €300m and has cut staff to a level that it feels reflects its sales targets.

"Contrary to reports, we have not cut staff by 50% - we had 2400 staff but 200 were apprentices and 200 were part time retirements, so in total we have cut staff by 25% from 2,000 to 1,500.

We believe that this is right for the market size. Our target going forward is to turnover €300m and 1,500 people is enough for a company that size.

"We have to put in place the right structure for the company going forward, and this is the process that we are in at the moment. Our company is just two weeks old and today is the first day we were even able to start invoicing. There are a lot of things to do."

Kuisle was unable to confirm whether all of the guarantees and warranties that were given by the former Manroland would be honoured under the new set up.

"We are discussing this company by company, because every project is different and at a different stage. This has been my major task over the past two and a half months and so far we have not lost a customer, which we are very happy about.

"With presses that are in warranty we are approaching customers and discussing how we can move foward.  There is no common answer because every project is different."