FFEI showcases RealPro 3D-Packager at Packaging Innovations 2011

FFEI is showcasing its RealPro 3D-Packager carton visualisation tool at the Packaging Innovations show at the Business Design Centre in London this week (6-7 October).

FFEI is promoting the software's benefits in reducing cost and lead time in the development of packaging prototypes by minimising the dependence on physical mock-ups.

"Traditionally, 3D printed packaging prototypes are both expensive and time consuming due to the typical costs associated in creating samples, turnaround times from design to product realisation and the logistics of distributing prototypes to customers," explained FFEI software business manager Nick Gilmore.

"RealPro 3D-Packager not only greatly reduces all of these overheads but also gives users the freedom to explore new designs variants, such as different substrates and finishes, before a physical mock-up is commissioned."

The software, which allows concepts, designs and 3D prototypes to be shared with customers online. It is used by companies including Chesapeake Pharmaceutical and Healthcare Packaging and New Vision Packaging.

Stephen Shortland, managing director of NVP, said: "The RealPro 3D-Packager has enabled us to react to design briefs faster, so that we can present concepts to our global customers instantly and professionally. By removing the need to always produce a physical mock-up, our costs are reduced at the same time. Our customers now benefit from an improved service and, at the same time, we save money."

Gill Wright, artwork and constructional design manager for Chesapeake Pharmaceutical & Healthcare Packaging, UK & Ireland, added: "Chesapeake's global design centres now have the ability to produce fast 3D mock-ups using FFEI's RealPro 3D-Packager. This can prevent costly traditional mock-ups eating into lead-times, and the power of sending a 3D visual across the globe within hours of a marketing meeting is priceless."