Direct mail

Govt launches Brexit ads, no word on DM campaign

Boris Johnson’s £100m ad campaign for Brexit preparations has been launched, although the inclusion of a direct mail campaign is in doubt, in spite of an earlier government plan.

Ex-Opus boss steps in at Bakergoodchild

Paul Brough has returned to a high-profile position in the print industry as he steps into the role of managing director at Bakergoodchild.

Bakergoodchild introduces partially addressed mail

Bakergoodchild is now offering partially addressed mail to clients intended to fill the gap between targeted direct mail and cheaper door-drop campaigns.

ProCo in £2m HP and Böwe spend

ProCo has installed a new HP PageWide T240 HD web press and two Böwe Systec 9G insertion lines in a £2m investment that repositions its Stansted wing as a high-volume digital production hub.

Multi-channel approach important to marketers' future success

New research from the Data & Marketing Association (DMA) has found that employing a multi-channel approach to marketing is recognised by most marketers as being important to their future business...

Positive partners with Colouration

Positive Images UK and Colouration have partnered to form a new larger print group.

The Mailshop invests in paper wrap and appoints Maybury

Direct mail fulfilment specialist The Mailshop (TMS) has invested £650,000 in new paper wrapping and inkjet machinery and appointed former Sunline Direct Mail chairman Nigel Maybury as its new...

CMS invests in £500k CMC paper wrapping spend

Central Mailing Services (CMS) has ordered a new bespoke CMC One paper wrapping line with a £500,000 price tag to introduce the service to its offering.

Mailbox upgrades mono offering with new Nipson

Taylor Bloxham Group is set to take on a Nipson VP200 duplex printer for its Mailbox direct mail division in order to reaffirm its commitment to mono print services.

Xerox launches new cutsheet inkjet platform

Xerox has launched the Baltoro HF, its latest cutsheet production press for high-volume transactional and direct mail applications.