Wedding whirl

Driving down the A316 past Twickenham Stadium the other day, I saw one of those electronic roadside signs that usually warns of some sort of never-ending water main or gas pipe replacement works further along the road. This one sported the following understatement: "29 April, major event, central London". I don't think it also included a recommendation to "avoid area".

Pre-wedding excitement is definitely reaching fever pitch here in the capital. A PWC survey has estimated the economic boost to London at some £107m. And VisitBritain reckons that an additional 600,000 people will be in London tomorrow, which should make the tube 'interesting'. Hopefully at least 25% of them will be keen to bag a copy of the special souvenir programme produced by our colleagues over at Haymarket Network.

As previously noted in this blog and in the pages of PrintWeek, if only the royals had decided to hold the wedding on the Saturday, then all of this would have been a real bonus.

On the upside, the list of additional printed products being produced as a result of the royal nuptials continues to lengthen - today we learned that the Evening Standard will publish two special editions tomorrow, the newspaper hasn't printed on a bank holiday for half a century.

And this very morning I happened to speak to someone who'd been engaged in an urgent (and secret, natch) royal wedding-related print task. Double-rush with bells and a crown on.